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Financial Literacy Month, Coronavirus and Financial Resilience

Beginning 16 years ago, April was declared Financial Literacy Month as part of a strategy to enhance and increase nationwide financial literacy. It was implemented with the hope that it would lead to increased government advocacy of financial literacy programs, as well as spark more interest in programming already offered through schools, non-profit organizations, and businesses.

The creation of a month-long focus on financial literacy was a pointed acknowledgment of its importance in helping Americans gain necessary financial knowledge – knowledge that proves integral during a time of crisis like we are facing now with the COVID-19 (coronavirus) pandemic.

Though prevention is always preferable over a cure, it’s never too late to learn more and change your financial behaviors. Doing so can help you become more resilient in the face of financial adversity during times of personal or worldwide crisis. So, here are three ways you can personally celebrate Financial Literacy Month this year:

Know and Understand New Government Measures

Public health concerns often disrupt financial markets for investors, but the widespread nature of coronavirus and government directives to stay at home and shelter in place are affecting many Americans on a very personal, individual level. Take time to learn all you can about the CARES Act and what it means to individuals and businesses. You may qualify for benefits that can make you financially stronger during this trying time.

Educate the Children in Your Life

Shockingly, only 21 of the 50 states require students to study financial literacy in high school. This leads to generations of adults who do not know how to handle a financial emergency, which we will all face from time to time – and which many people are experiencing as a result of coronavirus and associated job or income losses. As we practice social distancing and many people are homeschooling their children due to school closures, we have some flexibility in the curriculum. It’s a great time to talk with the children in your life about the basic principles of personal finance and to build resilience into their money mindset. You can find a host of resources on the U.S. Department of Education’s Financial Literacy for All website.

Have an Emergency Plan

You may be plugging right along with your retirement savings in tax-advantaged accounts, but financial crises like the coronavirus pandemic show that smart retirement planning simply isn’t enough. It’s crucial for every American to have robust emergency savings to provide needed resources in volatile economic times. Putting savings strategies into place – and making them automatic whenever possible – is an important step to take if you have not done so already. Make sure you are informed and educated about resources available to you, including any emergency funding opportunities made available through your employer.

Financial Literacy Month is an excellent time to focus on your personal finance know-how, to share important information and resources with family and friends – including children – and to set yourself up to be resilient in emergency financial situations. If there is one thing the coronavirus epidemic is teaching us, it’s that basic skills and preparation can help us navigate turbulent times and remain on the strong financial ground despite challenging circumstances


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